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Apple drops ProApps from corporate definition

September 15, 2014, 05:22 PM

http://alex4d.com/notes/item/apple-drops-proapps-f...

For over 10 years Apple have included a mention of their professional video and audio applications in their corporate definition. Like most companies they define who they are in every press release they put out. This week they dropped the words 'professional applications' from their definition: Apple reinvented the mobile phone with its revolutionary iPhone and App Store, defined the future of mobile media and computing devices with iPad and has announced Apple Watch, its most personal...

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