How Will You Adapt To New Demands Of Mobile Video?

April 18, 2011, 03:27 PM

http://blog.sorensonmedia.com/2011/04/how-will-you...

It's not discussed often, but online video is undergoing a quiet transformation that's fundamentally altering the economics of digital distribution. What is this radical transformation? It's not over-the-top delivery, a new video-on-demand (VOD) service, or even a new tablet or smart phone. Instead, it's something much more mundane: the adoption of Adaptive Bit Rate technology.

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