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"Looking Good" A Comedic PSA Cut By The Colonie

June 22, 2016, 10:02 AM

https://www.aotg.com/looking-good-a-comedic-psa-cut-by-the-colonie/

Cut to a contagious beat by Tom Pastorale of The Colonie, “Looking Good," a PSA for the American Academy of Dermatology” takes a light-hearted approach to a serious issue. The :30 spot opens with a portly middle-aged man sprightly dancing around the bathroom with a towel wrapped around his waist, occasionally pausing to strike a comical pose in the mirror as he admires himself - while the VO stresses the importance of men examining their skin for signs of melanoma.

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#postproduction#editorial#the colonie#tom pastoralle
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