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The Time is Now for Upgrading your Avid!

September 17, 2014, 11:25 AM

https://www.videoguys.com/Blog/E/The+Time+is+Now+f...

At IBC this week Avid announced a new version of Media Composer shipping in Q4 that will include support for native formats including 4K editing and DNxHR CODEC. This is the big news that Avid editors all over the world have been waiting for. While only a few editors are actually needing to edit or deliver 4K content at this time, everyone is looking at their next camera being 4k, if they don't own a 4K camera already. So while you may be HD today, everyone's future is 4K, and Avid is gi...

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