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To 4K or Not to 4K - A PVC Roundtable Discussion

February 28, 2014, 10:42 AM

http://provideocoalition.com/pvcexclusive/story/to...

Various members of the ProVideo Coalition weigh in with their opinions around 4K. Do professionals need to shoot, edit and deliver at 4K because of the perceived benefits? Do consumers want to watch something at 4K because they're really able (or think they're able) to tell the difference between 4K and HD? Or should moving to 4K (and eventually 8K) just be accepted as inevitable?

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#editing#production#4k#post production#hd#cameras
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