Puchheim, Germany – March 5, 2013 – You Gotta See This! is back and better than ever – because what’s better than free? And if that isn’t quite enough, You Gotta See This! version 3 now utilizes new algorithms to improve image capturing, with updated parameters for all supported devices’ cameras, resulting in more beautiful collages. When it comes to smartphone photography Apps, there are only so many filters one can use in all those other Apps, and there is only so much one can do with a filter. With You Gotta See This! from Boinx Software, iPhoneography enthusiasts can truly capture their surroundings and create intriguing compositions with their iPhones or iPads. Sick of staring at other people’s pictures of their mediocre fare at the local diner? Show them what real smartphone photo art looks like, with You Gotta See This!

Have you ever tried to explain a breathtaking sight to someone, only to give up and tell them, “You just had to be there!”? You Gotta See This! solves a problem that ordinary pictures can’t - and goes further still. By arranging panoramic shots into one amazing collage, the results are unlike anything else. With You Gotta See This!, iPhoneographers create artful images that truly capture the essence of a time and place.

“By making You Gotta See This! free, we are making it both more valuable and more accessible to more people,” says Oliver Breidenbach, CEO, Boinx Software. “Developing an App like You Gotta See This! is not an easy or cheap task. We hope that people reward us for our work by recognizing the sponsors whose ads are displayed sporadically in a non-intrusive way. For Boinx Software, this is an experimental foray into this new business model, and we are looking forward to seeing if it works as a way to finance development of new Apps in the future.”

With You Gotta See This!, there’s no sight too big. By slowly moving the device around in 3D space to capture the surrounding magnificence, no detail is missed. And now in version 3, You Gotta See This! images are more beautiful than ever. Using the iPhone or iPad’s gyroscope technology, You Gotta See This! determines the camera’s orientation while you record, positioning the images it takes accordingly on a flat surface to create spatial collages. Then, users can choose from a variety of themes to create unique, one-of-a-kind images. Inspired by the artist David Hockney, You Gotta See This! images create a beautiful representation of the chosen subject matter, going beyond the typical photo to create something truly artistic.

You Gotta See This! is now available for free in the App Store, thanks to sponsor support from Apple iAds. You Gotta See This! requires an iPhone 4 (or newer), iPad 2 (or newer), iPad mini or an iPod touch (4th generation or newer). It will not install on first generation iPads, iPhone 3GS, 3G, iPod touch (3rd generation) and earlier models.

Designed specifically for iPhone 4 technology, and now optimized for the iPhone 4 and newer, iPad 2 and newer, iPod touch 3rd generation and newer, and iPad mini, You Gotta See This! lets users choose between the two built-in iPhone/iPad cameras, hit record, point, and capture their surroundings in an arbitrary, 3D fashion for eye-catching results. All this is possible with the iPhone and iPad’s Gyroscope technology, which determines the camera orientation for recording, positioning each captured image on a flat surface to create dreamlike spatial collages. The images come together to create seemingly abstract and emotionally stimulating visual representations of everyday atmospheres. Choose between six amazing themes, including “Polaroid Stone,” “Light Table Collage,” “Vintage Fabric,” “Magic Light,” “Dark Table Collage,” and “Wall of Tiles,” to give your images an added artistic and personal flair. After an image is created, iPhoneographers can simply save to the Camera Roll or share collages via Twitter, Facebook or email, telling friends: You Gotta See This!

Members of the media are invited to review You Gotta See This! For more information, please contact Anya Oskolkova at anya@zazilmediagroup.com.

Boinx Software Ltd. is located in Puchheim, near Munich, Germany. Boinx Software develops award-winning animation, video production and photography software for the Mac® platform and iOS devices including the iPhone, iPad and iPod. Boinx iStopMotion, available for Mac and iPad, is the leading solution for stop motion animation and time-lapse capture, used by many thousands of enthusiastic animators at home, in schools, in advertising agencies and professional animation studios. iStopMotion for the Mac was named one of the Best Apps of 2012 on the Mac App Store. Boinx FotoMagico, winner of two Apple Design Awards – “Best Mac OS X Leopard Graphics and Media Application Runner-up 2008” and “Best Mac OS X User Experience Runner-up 2006” – is a presentation tool for professional photographers. BoinxTV, winner of the “Apple Design Award 2009,” is revolutionary live production software that turns any Mac into a TV studio. Boinx PhotoPresenter, winner of the Apple Design Award 2005 “Best Mac OS X Student Product,” is a quick slideshow tool with a variety of pre-built templates. Boinx Mouseposé is the indispensable mouse pointer-highlighting tool for users developing presentations, training or demos. You Gotta See This! is Boinx’s iPhone App that works off of 4th generation gyroscope technology to create amazing 360-degree photo collages. LightLoupe for the iPad provides photographers with an on-the-spot analysis of the technical quality of their photos and VGA connection capabilities for viewing photos on the big screen.

Follow @boinxsoftware on Twitter and Facebook.

For more information, please visit the Boinx Software website.

Zazil Media Group

Anya Oskolkova

Anya@zazilmediagroup.com

(cell) +1 617.817.6559

(fax) +1 617.812.7683

(skype) anya.oskolkova

Zazil Media Group

Megan Linebarger

Megan@zazilmediagroup.com

(cell) +1 617.480.3674

(fax) +1 617.812.7683

(skype) megan.zazil

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